Gucci, Bloom, Al Dente, 2024
Gucci, Bloom, Al Dente, 2024
Gucci

Gucci, Bloom

How do you create a campaign to bridge eras of a brand?

Key visual photographer

  • Harley Weir

Still life photographer

  • Romain Roucoules
  • Valentin Abad

DOP

  • Jeremy Valender
Gucci, Bloom, Al Dente, 2024
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Al Dente partnered with Gucci Beauty for an immersive new chapter of their brand’s fragrance story. Here the Bloom universe expanded into a dreamy but sensual realm to mark Creative Director Sabato de Sarno’s first ever beauty campaign with the brand, three scents lensed by photographer Harley Weir in a floating garden of dreams.

Gucci, Bloom, Al Dente, 2024
Gucci, Bloom, Al Dente, 2024

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